Malaysian AI and Foodtech startup SmartBite raises a fresh round of funding to expand corporate offerings

Showing Support to F&B Frontline Heroes through

Singapore, May 2020 – is a Food and Beverage (F&B) directory launched by Novitee and Yellow Pages Singapore, and supported by National Trades Union Congress (NTUC’s) Employment and Employability Institute (e2i). This directory consolidates local F&B businesses offering delivery and takeout and matches them to customers working from and staying home during this extended Circuit Breaker period.

This idea came after 2 brothers, Mr Benjamin Yang, Managing Director of Novitee and Mr Benedict Yeo, Digital Director of Yellow Pages, had a phone call on 6th April. From conceptualisation on 7th April 2020, the directory went live within 24 hours, and to-date has garnered positive responses and support from over 400 F&B operators in Singapore.

This free platform hopes to encourage Singaporeans to support local F&B businesses and provide assistance to the F&B sector affected by the social distancing and stay home measures, so that they can continue to remain sustainable. Several testimonials from F&B partners who have listed their brand on includes Mr Ng Soon Hui of Hajime Tonkatsu Ramen. He mentioned “Manyplaces is a great initiative platform where diners can find eateries based on their preferences & merchants can reach out to more diners, win-win for both sides.”

Ms Fenny Seah, a young hawker of Rice Bowl Gold shared “ provided F&B businesses with a platform to unite and offered us support during the most difficult times.” Mr Ong Wei Sheng of Big Fish Small Fish supported “I was very excited to hear about For an F&B operator like myself, it is very difficult for us to reach out to customers. I appreciate what is doing. They are a big help to us!”

Moving forward, besides bringing value to local F&B businesses, hopes to be a go-to platform for customers as they continue to show appreciation and gratitude to the F&B Frontline heroes who continues to provide food for both staying at home as well as those in the essential services.

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