monday.com has appointed Chris Jordan as Regional Vice President for Southeast Asia and Country Manager for Singapore, alongside naming Singapore as its second Asia-Pacific headquarters after Sydney.

monday.com said the moves, announced on 17 June, mark a deepening of its commitment to the region and anchor its ASEAN growth strategy. Jordan, who most recently served as Regional Vice President for Slack across Southeast Asia, brings more than 20 years of experience scaling organisations across Asia-Pacific, including senior leadership roles at BBDO and nearly a decade at Salesforce across commerce, marketing and cloud solutions.

Momentum since the Singapore launch

Since establishing its Singapore headquarters in October 2025, monday.com said it has built a regional team of more than 30 people, posted 23 per cent year-on-year growth across Southeast Asia, and now serves more than 4,700 customers in the region. The company cited Singapore’s 2026 Budget, which introduced a national AI council, tax breaks for AI expenditure and funding to support workers building AI skills, as reinforcing the city-state’s position as Southeast Asia’s AI hub.

The company pointed to data showing nearly half of Southeast Asian companies have moved beyond AI pilots, with Singapore standing out as a regional leader at 56 per cent of enterprises reporting progress toward scaled AI adoption. monday.com argues the gap between AI ambition and measurable outcomes — driven by talent shortages, integration complexity and unclear ROI — is where its AI work platform is positioned to help enterprises move from pilot to production.

“Across Southeast Asia and India, enterprises are deeply energized by what AI can do for their businesses and are ready to move from curiosity to execution at scale, and Singapore is at the center of that shift,” said Chris Jordan, RVP SEA and Country Manager, Singapore, monday.com.

A statement of long-term commitment

Dean Swan, GM of APJ at monday.com, said Jordan brings the right experience to lead one of the company’s most strategically important markets in the region, and that the team is now set up to go deeper with customers and partners. monday.com is the AI work platform used by more than 250,000 customers worldwide, spanning work management, CRM, service and development products that run on a shared AI layer.

The appointment follows a wave of regional headquarters announcements from enterprise software vendors over the past year, as Singapore continues to attract multinational technology investment on the back of its regulatory stability and government-backed AI infrastructure push.