Singapore-based fintech Moneythor has launched a new AI Suite aimed at helping banks reverse post-onboarding customer drop-offs and deliver the kind of hyper-personalised, predictive experiences that consumers now expect from digital services.

The launch comes amid growing pressure on financial institutions to move beyond traditional digital banking and offer tailored, real-time interactions — a challenge many banks in Asia continue to struggle with. According to a global study by Fintech Futures, only 23 per cent of banks rate their customer acquisition strategies as successful, while nearly half say their current tech tools fall short in sustaining engagement beyond onboarding. Alarmingly, 15 per cent of newly acquired customers disappear within the first three months.

Moneythor’s new offering, announced on Monday, is designed to close that gap.

“Specific, built-for-purpose AI is fundamental to the delivery of deep banking experiences; namely, hyper-personalisation, anticipation, and a proposition that extends beyond traditional financial offerings,” said Martin Frick, CEO of Moneythor. “Banks are, literally, at the intersection of people’s daily lives… Each [transaction] provides an opportunity to connect with an additional service or a complementary brand, even beyond the finance space.”

The AI Suite builds on Moneythor’s existing technology platform — already used by regional banking giants such as DBS, Standard Chartered, Trust Bank and RHB — and incorporates the latest generative, conversational and agentic AI capabilities. Banks using the suite can develop and deploy real-time, personalised content by integrating with multiple large language models (LLMs), without the need to individually train each one.

Notably, the platform’s agentic AI features enable campaigns to adapt dynamically to customer situations as they evolve. This capability allows banks to shift from static interactions to real-time, contextual experiences that resonate more deeply with customers.

“In Singapore, for instance, the average citizen holds nearly 2.5 separate bank accounts,” Frick noted. “This presents a distinct challenge to financial service providers… Our own research confirms that 15 per cent of newly opened accounts remain dormant after the first three months.”

Frick argues that the financial industry must now compete with the level of engagement found in popular consumer and lifestyle apps. “The launch of our AI suite is a direct and practical response to this reality… While few would question its potential, our AI suite can make deep banking a reality, at a time when customer expectations have never been higher.”