
Adobe Analytics
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Read more: Adobe unveils Customer Experience Management (CXM) innovations to accelerate digital experience deliveryAdobe recently surveyed U.S consumers, revealing that 51 per cent are more likely to make a purchase and 49 per cent are more likely to become loyal to the brand if content is personalized. Brands are under pressure to deliver more personalized content to more channels, faster than ever before. This…
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Read more: Adobe forecasts $124 Billion in online sales this holiday seasonSingapore — Adobe had released its online shopping predictions for the 2018 holiday season (Nov. 1 through Dec. 31) powered by Adobe Sensei. Based on Adobe Analytics data, Adobe predicts that U.S. online sales will increase by 14.8 per cent, totalling $124.1 billion, while offline retail spending is expected to…

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