TL;DR: Sendbird, a leading communications API platform, introduces Advanced Moderation, an innovative solution that combines automation and human intuition for effective content moderation.
Sendbird, a renowned communications API platform, has unveiled its latest offering, Sendbird Advanced Moderation, aimed at providing robust measures against abuse in online communities. The platform integrates automation and human oversight, setting a new standard for digital safety.
Key Features of Sendbird Advanced Moderation
- Hybrid Moderation System: Combining advanced automated tools with human moderators, the system ensures precise content management and digital safety across various industries.
- Sendbird Rule Engine: An intelligent scanner that detects and manages inappropriate content, allowing moderators to customize rules for community standards.
- Moderation Review Queue: Stepping in when automation meets ambiguity, this feature enables nuanced decisions aligning with the platform’s community standards.
- Live Moderation Dashboard: Empowering moderators to handle real-time traffic by providing a direct window into chat groups and channels.
- Moderation Logs: A comprehensive record-keeping system that maintains a transparent trail of moderation activities for audits and continuous rule improvements.
John S. Kim, CEO, and Co-founder of Sendbird, emphasized the importance of creating safer online communities. He stated, “Our commitment at Sendbird is to foster safer, more engaging online communities where interactions are secure and enriching. By blending automated efficiency with human insight, our Hybrid Moderation system offers an unparalleled solution to the dynamic challenges of moderating online communities.”

As online communities flourish in Southeast Asia, Sendbird’s moderation suite addresses the increasing need for content moderation. A recent survey by SG Her Empowerment (SHE) in September 2023 revealed that almost three in five Singaporeans or Singapore permanent residents who go online have encountered cyberbullying and sexual harassment. Sendbird’s tailored approach aligns with SEA’s diverse linguistic and cultural landscape.
Pina Jang, Project Manager at Kakao Entertainment, praised Sendbird’s Advanced Moderation: “Sendbird’s moderation rule engine has been a game-changer for us, providing the flexibility and efficiency to tailor moderation rules to our unique needs. We’re excited to create an even safer and more engaging space where our users can confidently connect and communicate.”
Customers testing Advanced Moderation have found it more comprehensive and user-friendly than other solutions, with easy activation directly from the dashboard.



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