Shopee, the leading e-commerce platform in Southeast  Asia and Taiwan, has introduced 3.15 Consumer Day, the first mega sale of the year.  

Shopee is pioneering 3.15 Consumer Day to bring more value and joy to all shoppers, who are now using e-commerce to fulfil their needs all year round. Everyone can be a part of 3.15  Consumer Day which features the widest variety of products, made better with $50 Cashback All  Day, $6 off $50 vouchers on over 2,000 brands and $0.01 ShopeePay deals. Shopee will also  launch its #ShopeeCelebratesYou campaign to bring more cheer to users across the 3.15  period. Through the campaign, users stand a chance to win prizes by taking part in various  activities and contests across Shopee’s official platforms. 

To delight and engage shoppers, Fann Wong has been named brand ambassador to kick off this 3.15 Consumer Day.

1. Celebrate You with bigger prizes, better deals

3.15 Consumer Day gives every shopper a reason to celebrate. Users can find everything they  need with amazing deals on the Shopee app, and unlock bigger surprises on social media. 

In Singapore, users can win big at the #ShopeeCelebratesYou Shopee Surprise Cart  Challenge that will take place on Shopee’s official Facebook, Instagram, and TikTok pages.  Shopee users can stand to win up to $150 worth of shopping vouchers daily from 27 February to  15 March just by sharing their Shopee carts on social media. So stay tuned!  

Till 15 March, users can look forward to: 

• Unbeatable Deals and Rewards on Shopee: Shoppers can enjoy $50 Cashback All  Day, $6 off $50 vouchers over 2,000 brands and $0.01 ShopeePay deals daily. New  users enjoy an additional $10 off their first purchases on Shopee, with no minimum spend.  
• Exciting deals on ShopeePay: Purchase $0.01 ShopeePay deals and enjoy discounts  up to 99% off from popular merchants including Wingstop, Canadian Pizza, Boost,  BaWangChaJi and more. Enjoy up to 12% cashback and get exclusive online vouchers  when using ShopeePay. 
• More fun on Shopee Live and Shopee Prizes:  
  • Shopee Live: Countdown to 3.15 with Shopee on 14 March where lucky viewers  have a chance to take part in a challenge to get their carts cleared, worth up to  $315! Not just that, viewers will also get to claim vouchers for greater discount on  the top 10 items they voted for. Viewers can also take part in Shopee’s “This or  That” price drop segment on 15 March to vote and win various item vouchers and  coins worth up to $4,000!  
  • Shopee Hunt: From 8 – 24 March, play Shopee Hunt and collect all five in-game  vinyl records to receive daily rewards. Be among our top 100 users with the most  number of complete sets to walk away with amazing leaderboard prizes such as  the Samsung Z Flip Z 3, $100 Shopee Voucher and more!  
  • Shopee Farm: From 7 – 13 March, plant a ShopeePay Seed and be the top five  farmers with the most number of peer-to-peer transfers to win a $50 Shopee  Voucher! Exclusively on 15 March, shoppers will also have a chance to plant the  Fast-Reward Tree to harvest guaranteed Shopee Coins! In collaboration with  VISA, users who plant the VISA Seed on 18 March can win extra savings on  Shopee purchases when they pay with VISA. 
  • Reward your Obsession: 50 lucky users from our Shopee Prizes community will  be rewarded with 100% Coins Cashback on their in-game purchases from 7 – 15  March. It’s not too late to join us now! 
  • Spin & Win: Shoppers can tap to spin the wheel daily and win up to 3.15 million  Shopee Coins, Sonos Beam (Gen 2) Soundbar and more! On 15 March,  shoppers can look forward to a spin every hour to maximise their chances of  winning the grand prize. Winners will be announced at 10.30PM. 

2. Discover new brands for You on Shopee Mall and Shopee Premium  

3.15 Consumer Day is the perfect time for users to discover new brands. Shoppers can look  forward to exclusive deals across thousands of brands on Shopee Mall with 100% Authentic  Product Guarantee, Free Shipping (subjected to min. spend) and Free 15 days Return. 

On 15 March only, shoppers can enjoy 24H Brands Flash Sale with up to 90% off over 315 top selling authentic brands and 90% off fans’ favourite brand boxes in the Brand Box Bash.  Premium shoppers can pamper themselves with exclusive launches from new Shopee Premium brands and stand a chance to win attractive gifts from Shopee Premium brands via giveaways on  Shopee’s official Instagram page.  

Exclusive to Shopee Mall, be the first 50 users to check out at least $315 worth of products at  12am, 12pm, and 10pm, to win nine prizes worth up to $1744!  

3. Discover a new You 

Beyond the amazing deals, 3.15 Consumer Day is also time for users to discover new interests,  and support what matters to them. From today till 15 March, users can find new ways to do their  part for local businesses, and discover hidden gems on Shopee. 

• Satisfy all your interests at 3.15: Themed category days across the entire 3.15  Consumer Sale period includes the all time favourite: Electronics Sale (26 – 28 February),  Home & Living Sale (6 March), Big Brand Discount Sale (8 March) , Beautyholics Day (11  March) and many more! Head over to our 3.15 Consumer Sale calendar to find out more  now!  
• Support and enjoy local: Shopee will continue to connect users to more local  businesses, with deals such as 12% Coin Cashback Seller Vouchers and Local Deals  under $3.15. Shopee is also shining the spotlight on local businesses making a difference  in their communities. This includes Superpets, a friendly neighbourhood pet supplies  retail store which works with animal welfare groups and organisations to raise awareness  for rescue and adoption of stray and abandoned pets. Additionally, discover hidden gems  like GoCHEEP, an old school snack shop and The Mini Collectibles, which offers  homemade clay miniatures, on Shopee.