SINGAPORE – November 7, 2020 – dateideas, the largest community of couples with over 49,000 subscribers in Singapore, has officially launched their app after 3 years of validating the needs, desires and aspirations of their unique couples community.
Having been one of Singapore’s largest Telegram channels since 2018, there has been unprecedented hype leading up to the dateideas mobile app launch. The app is available on both iOS and Android, and will feature a comprehensive array of couple-centric dateideas, all of which are neatly categorized according to price, category and dates available. Each day, new merchants and their novel date packages continue to be onboarded on the platform. The app is scheduled to contain over 1,000 couple-curated packages by Q3 2021.
From the early days of any relationship and beyond, high quality and enjoyable dates are quintessential to a relationship’s success. They serve as a crucial avenue for couples to be physically present and engaged with each other. However, the detrimental effects on the relationship is undeniable, when couples start finding it a chore to source for interesting date ideas to enjoy together. The dateideas mobile app saves couples the hassle of having to brainstorm for fresh ideas that suit their interests, since they can now find and purchase innovative couple-curated dateideas through a single consolidated mobile app at their fingertips.
By popular demand, the dateideas Mobile App introduces several new features to cater to the needs of both new and existing users. Features such as search and filter will be a pleasant surprise to existing users, who previously had to scroll through a disorganized plethora of dateideas within the Telegram channel. Furthermore, the consolidation of payment and enhanced payment support integrated into a single platform gives users a peace of mind, while they enjoy a secure shopping experience on the app. Other features like shopping cart and e-ticket makes the entire experience hassle-free and seamless, enabling users to spend less time planning, and more time actually enjoying that perfect date itself.
The dateideas mobile app will continue to expand its suite of features for all couples in the months ahead. Features in the pipeline include compatibility quizzes for couples to understand their unique relationship dynamics, interactive games, and micro-learning tools for them to improve communications with each other. The eventual dateideas mobile app will not just serve as a platform for couples to look for dateideas. Rather, it will be the indispensable app that every couple needs, enhancing their short-term dating lives while improving the long-term strength and success of their relationships as a whole.
From the merchants’ perspective, dateideas offers a unique competitive advantage by enabling them to unlock a relatively untapped market of couples. Before dateideas, merchants can only wait for special occasions like Valentines’ Day and New Years’ Day to market their products specifically to couples. But not anymore. Their in-house merchant portal greatly enhances their management of date packages, sales and revenue earned, empowering them to unlock the financial value of this couples’ economy in a convenient and intuitive manner.
Raimie Tang, CEO of dateideas:
“After 3 humbling years of properly understanding the needs, goals and aspirations of young couples, we are finally ready to launch the dateideas mobile app. This is a milestone moment, yet it is only the beginning. We have just taken our first baby step towards a lifelong journey of redefining dates and empowering relationships for the millennial generation of couples and beyond.”