LG’s New Soundbar Lineup Brings Premium Audio Experience to Consumers in Singapore

SINGAPORE, June 23, 2020 – Make the most out of the stay home situation without compromising on your family’s entertainment time. There is nothing more relaxing than binge-watching all the movies and shows in your watch list or singing your hearts out with a karaoke session. To elevate your home entertainment experience, LG Electronics introduces its newest lineup of soundbars featuring premium quality audio, easy connectivity, smart functionality and sleek designs that integrate with LG’s stunning TVs.

Powerful Sensory Experience with Dolby Atmos and Meridian Audio

LG’s new soundbar models deliver a rich, true-to-life sound that captivates with their accuracy and depth. The 2020 range continues to leverage the company’s long-standing partnership with Meridian Audio with more models featuring the company’s finely-tuned technologies such as Bass and Space, which boosts low-frequency reproduction and widens the soundstage and Image Elevation, which ensures amore lifelike listening experience by elevating the perceived height of lead instruments and vocals. Furthermore, the majority of the 2020 lineup supports Dolby Atmos and DTS:X for dynamic and thoroughly immersive audio.

Optimize Audio Quality with AI Room Calibration

New for LG premium soundbars, AI Room Calibration guarantees more optimized sound by automatically tailoring output to the specific characteristics of the room. These advanced models are self-calibrating, able to recognize and analyze tones to accurately assess the dimensions of a given space and adjusting accordingly. When playing content mastered with Dolby Atmos or DTS:X, this technology allows users to enjoy breathtakingly realistic surround sound with audio that appears to originate from multiple directions. What’s more, LG’s premium soundbars feature an advanced processing algorithm that can upscale conventional file formats to near-studio quality.

Cinematic Acoustics for Every Home

For the most vivid home theatre experience possible, LG’s new soundbars offer 4K Pass-Through and more cinema-like audio with the optional SPK8 Wireless Rear Speaker Kit, compatible with most new LG soundbar models. And with Google Assistant built into more models for 2020, users can control compatible smart home devices from their LG soundbar with the comfort and ease of conversational voice commands. Connectivity will be easier than ever with the addition of enhanced audio return channel (eARC) so owners can plug external devices directly into their eARC compatible TVs and enjoy the three-dimensional sound of high-resolution audio formats such as Dolby True HD or DTS Master Audio[1].

Award-winning Soundbars for Premium Audio Set-up

Among LG’s new entries in the soundbar category are two CES Innovation Award winners. Premium models SN9YG and SN11RG are recognized for their enhanced sound quality and usability while the flagship model SN11RG is a 7.1.4-channel system complete with two wireless rear speakers that deliver forward- and up-firing sound for 360 degrees of auditory bliss. With sleek, future-proof designs that match perfectly with the minimalist aesthetics of LG’s sleek 55- and 65-inch TVs, these stylish soundbars create seamless visual harmony that looks splendid in any room.

Create a Great Home Entertainment System with LG OLED TV

For every karaoke session or movie marathon, the latest LG soundbars provide crisp surround sound that amplifies your auditory experience. Besides decking your home with the new soundbar, you need a TV that can bring every second of every scene to life.  That’s where LG OLED TV comes in. A self-emissive display technology, OLED possesses the ability to produce true black, an infinite contrast ratio and dazzlingly real colours. The latest blockbuster films and music videos look astonishingly realistic on LG OLED TV, with inky-black shadows and vibrant hues that bring a three-dimensionality to the characters and places on the screen. A high refresh rate adds to the sense of realism, delivering blur-free motion when the action is fast-paced and exhilarating.

What’s more, there’s no shortage of compelling content to choose from on LG OLED TV due to the wide range of seamlessly-integrated streaming services on offer. With ThinQ AI and the platform-wide LG universal search function only a voice command away, you can track down films, documentaries or music videos to suit your preferences with incredible ease.

Starting from mid-June 2020, audiophiles can look forward to the new soundbars (models SN11RG, SN9YG, SN8YG and SN5Y) at major retailers including Audio House, Best Denki, Courts, Gain City and Harvey Norman, while the models SN6Y and SN4 will be exclusively available online at major retailers and LG Lazada flagship store.

For more information on the 2020 range of soundbars, please visit: https://www.lg.com/sg/home-audio.

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