The first impression is very important when it comes to getting to know someone for the first time. With dating apps, that first impression had always been through visual (pictures) and short bios. But now, you can also use your voice to add-on to your charm too.
Paktor, Asia’s leading dating app, has added a 15-second voice memo in its app, giving its users another means to self-introduce.
According to Paktor, “80 per cent of Android users and 60 per cent of new iOS users recorded at least one voice bio during the first week of launch.” It’s also noted that on average, “each user listens to seven bios per session.”
Luko Gjenero, Paktor Group’s Chief Technology Officer, said:
“The market today is cluttered with dating apps, so we want to ensure that Paktor is truly intuitive to the needs of sincere singles. We are aware that Koreans care a lot about blood types and Taiwanese are concerned with horoscopes. Singaporeans and Hong Kongers are always curious about which industry the other party works in and whether they drink or smoke socially. As with our user-first approach, we decided to add all the information to supplement the profile so that users can look beyond the photos and really get to know the person better. This also greatly increases the match rates.”
The new feature now adds to the new profile categories that Paktop has added to provide more information for users to consider their match. These categories include horoscope, blood type, body type, job industry, personality and social habits. The information is added as labels in the dating profile.
Psychology of Voice and Attraction
Studies have shown that there is a correlation between a person’s voice pitch and attraction. People are changing the sound of their voice when communicating based on the different feelings they have and are adept at picking up when it is being spoken to them. For example, women were lowering their pitch and men were raising their pitch when found to have a significant attraction to each other.
Today’s digital generation of singles is highly reliant on text messages, which can be easily misconstrued. Comments intended as jokes can fall flat, quick responses could come off as being desperate. Voice recordings on dating apps bring out a more personal and genuine introduction. Research has long linked human’s ability to recognise honesty and authenticity to speech. The inflexions and intentions in voices help individuals communicate better, and make the person on the other side of the phone seem more ‘human’.