Media intelligence and data analytics company, Meltwater, has announced the availability of the Meltwater Enterprise Intelligence Suite, a comprehensive offering that offers crucial insights and transformative impact to its enterprise clients. This powerful suite combines artificial intelligence (AI), natural language processing, computer vision and inference models to provide a unified view of datasets from different sources such as media, user-generated content, influencer metrics, business intelligence, and first-party data in real-time.
David Hickey, Executive Director Asia Pacific at Meltwater said, “In a world where analytics and dashboards are key to insights and driving business outcomes, the veracity of data will define the winners.” The Meltwater Enterprise Intelligence Suite promises to provide deeper, bespoke insights and a 360-degree view of data to help brands focus on identifying customer needs.
The Enterprise Intelligence Suite includes detailed reporting and analysis, a 360-degree view of data, custom data delivery and packaging, and premium customer support. The solution also offers custom dashboards to help brands visualize key metrics and communicate data more effectively.
Meltwater’s enterprise push has also led to the appointment of new senior leadership. Ramnath Bojeesh is the newly appointed Enterprise Area Director for Southeast Asia & Japan, while Li Li Chua has been appointed as the Customer Success Director APAC to lead customer success.
With Southeast Asia and Japan at the core of Meltwater’s growth in the APAC region, the company has recently added Genting Malaysia, One Championship, TBWA Philippines, and Sumitomo to its client roster.
